Sagetap has shifted the way that software is purchased and sold. Hundreds of high-growth enterprise software startups are now leveraging Sagetap to quickly engage with their Ideal Customer Personas.
To help you get started with Sagetap, we have captured the most prominent ways that Vendors are leveraging these interactions to accelerate the growth of their businesses, and continue to iterate on and improve their products and product pitch.
Buyer Analysis
Teams bringing early-stage products to market will have hypotheses around ideal Buyer Personas, Types of Organizations, and Use Cases that will convert. Prior to Sagetap, it could take years of lost sales opportunities and wasted engineering effort to identity the right vs. wrong audiences for your product.
With Sagetap, this takes just weeks. Quickly define a new persona, receive matches, run sessions, and measure the outcomes.
Increase Meeting Conversion Rates
By pitching to your target buyers on Sagetap, we deliver high-signal objections and recommendations that buyers would not feel comfortable sharing in a standard sales setting.
This allows your team to rapidly iterate upon your pitch for specific audiences, and continuously increase your conversion rates.
Demand Generation
When you have identified the right audience, the right use cases, and developed a narrative that resonates, Sages will Opt-In and convert to sales pipeline.
As you improve your product pitch by addressing key objections and recommendations raised by Sages, you will continuously see increasing conversion rates, making Sagetap an increasingly cost-efficient demand generation tool.
Our Vendors have an average 31% conversion rate from Product Pitch to sales opportunity.
Research
Vendors often use Sagetap to dive into specific subjects for research purposes. Sagetap credits can either be used for a Product Pitch with Sage with post-meeting feedback, or a direct Research Calls.
The most common themes of Sagetap research calls are:
Pricing & Packaging: Understanding purchasing behavior and decision criteria, price sensitivity, various pricing models, and competitor pricing.
Business Value Analysis: Calculate how buyers quantify the value of your product and the business case they need to make to commit budget.
Competitive Analysis: Uncover how buyers are using competitive solutions and identify the key opportunities to take market share.
If you have any questions about how Vendors utilize Sagetap, please contact [email protected].