A well-crafted invite can significantly increase your chances of engaging a Sage. Vendors who follow these guidelines see a 30% higher acceptance rate compared to standard, non-personalized messages.
Here are some tips on how to ensure your invite stands out and resonates with each individual Sage.
1. Personalize Your Introduction
Begin by thoroughly researching the Sage’s profile. Understand their environment, tech stack, and technology initiatives. Incorporating these details in your message relays that you took the time to make sure they are a relevant prospect who can benefit from your technology, which makes a strong first impression.
2. Clarify Your Intentions
State the purpose of your invite: to introduce your product, assess potential interest within their organization, and seek their expert feedback. Being direct and specific about your intentions clarifies the relevance of your request to their expertise.
3. Demonstrate Mutual Benefits
Highlight the mutual benefits of the conversation. Explain how your product could solve a problem or enhance a process in their company, and suggest that the discussion could lead to beneficial opportunities for both sides.
Example Invite:
[First Name],
I noticed you're leveraging both AppDynamics for application performance management and Datadog for monitoring across your multi-cloud environments.
We recently assisted [reference customer] in optimizing their toolset by integrating these functionalities into [Product Name], which helped significantly reduce their overall expenses on monitoring and log analytics. I would love to connect and walk you through our strategy and ROI analysis for [reference customer] if you're open to an initial Sagetap conversation.
By following these tips, you not only enhance the likelihood of securing a meeting but also set the foundation for fruitful collaborations and invaluable feedback.
If you have any questions regarding Sage invites, please contact [email protected].